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ThunderNet Inc specializes in the management of Google™ Adwords™ campaigns for many clients. We have been in the search engine "pay per click" field since 2000, and started with Google Adwords™ since its launch in 2002. What is Google™ Adwords™ ? Google Adwords is the system Google uses to display targeted ads based on search or content criteria, charging advertisers only when viewers click their ads. This method has proven itself way more effective than the flashy banners that dominated the 1990s online ad market by drastically reducing cost, while increasing conversion rates. Although other search engines also offer pay per click ads, Google is the "big boy". Why use Google AdWords ? Google is the biggest, fastest and most reliable search engine. Its goal is to offer users the ultimate web search experience, at no cost to viewers. Their multi-billion-dollar, public company is constantly in the forefront of the search engine market, with studies estimating 50-80% of web viewers using it as their primary search engine. In addition, Google has the largest content-based network, managed through Google Adsense and other Google products such as Gmail. Search vs Content based ads Google currently offers 2 choices to AdWords advertisers: 1) Search-based ads are displayed on the top and right-hand side of the screen when Google search engine users type keywords that advertisers bid on. 2) Content based ads are displayed on participating web sites that have content related to the advertiser's search, as well as on Gmail, Google's free email system that displays ads related to the email topics a user reads. How does Google AdWords work? Adwords advertisers are offered an ad management system, which includes creating and managing ad campaigns, setting budgets, targeting countries, cities and geographical areas by language, and other related services. The ad campaigns are based on bids, where your final price-per-click will be determined by the amount you bid for a given keyword and the amount your competitors are bidding on related keywords, which will determine the position in which your ad will be displayed, thereby affecting the click ratio. Why use ThunderNet to manage your Google AdWords campaign ? Our experience implementing and managing ad campaigns on AdWords will get your ads up and running a lot faster and more efficiently than your having to learn the entire system and what it has to offer. Furthermore, not all companies have the resources to assign qualified / computer literate manpower to manage their online ad campaigns. How much will it cost? That depends on how much you want to spend. We charge a flat management fee of $100 per month, which includes setup (keyword/ad implementation), weekly monitoring and tweaking, and a detailed report at the end of each month. The actual ad cost will be billed by Google AdWords directly to your credit card in US funds. To get started, please fill out our application form below. |